Adenanthos sericeus Labill.
This Australian native does not occur naturally in North America.
Identification: Woolly bush reaches 6-10' (1.8-3 m) in height and 4-6' (1.2-1.8 m) around. The needle-like foliage is very soft, almost luxuriant. Small scarlet or dark red flowers appear at the base of the leaves.
Adenanthos sericeus on Wikipedia
Adenanthos sericeus at San Marcos Growers
Adenanthos sericeus at the Australian Government's Australian National Botanic Gardens
Adenanthos sericeus on UniProt
Adenanthos sericeus description by Thomas H. Kent, last updated 25 May 2020.
Range: Zones 9a-11: